Persuasive
1The Persuasive Leader. Lessons from the Arts , Carroll Stephen
The communication aspect of leadership– to actively engage your followers and achieve understanding and motivation whilst making the message memorable – has never been more important. Using vivid… 4292.61 руб электронная книга2Brain2Brain. Enacting Client Change Through the Persuasive Power of Neuroscience , John Arden B.
Overcome resistance and fully engage clients by bringing neuroscience into treatment Brain2Brain: Enacting Client Change Through the Persuasive Power of Neuroscience applies the popular topic of… 2731.66 руб электронная книга3Stories that Move Mountains. Storytelling and Visual Design for Persuasive Presentations , Martin Sykes
Learn how to use stories and visuals to make top–notch presentations It′s called CAST (Content, Audience, Story,&Tell) and it′s been a quiet success, until now. Developed over a twelve year… 3088.66 руб электронная книга4The Total Package: The Secret History and Hidden Meanings of Boxes, Bottles, Cans, and Other Persuasive Containers , Thomas Hine
In this fascinating excursion through popular culture and marketing history, design critic Thomas Hine decodes the secret language of packaging -- and explains the many subtle ways that boxes… 1651 грн (только Украина)5Evil by Design. Interaction Design to Lead Us into Temptation , Chris Nodder
How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds… 2600.93 руб электронная книга6Can Do Writing. The Proven Ten-Step System for Fast and Effective Business Writing , Daniel Graham
A simple, ten-step system for mastering the art of effective, persuasive business or technical writing«The Grahams'system is the best way to transform data and ideas into meaningful information… 1433.55 руб электронная книга7Persuasion and Influence For Dummies , Elizabeth Kuhnke
Many people want to gain trust or support in business and throughout life, but the true skill is doing so in a charming fashion! Whether you're convincing the boss about your much-deserved promotion… 1432.9 руб электронная книга8Irresistible Persuasion. The Secret Way To Get To Yes Every Time , Geoff Burch
Geoff Burch is the master of persuasion—Allan Pease, International bestselling author of Why Men Don't Listen and Women Can't Read Maps This book will change your life. (Is that persuasive enough?)… 1433.55 руб электронная книга9Construction Claims and Responses. Effective Writing and Presentation , Andy Hewitt
Featuring a Foreword by Roger Knowles FRICS, FCIArb, FQSi, Barrister The book discusses the different types of claim common to construction contracts and presents a step-by-step guide which… 2181.42 руб электронная книга10Sold on Language. How Advertisers Talk to You and What This Says About You , Sedivy Julie
As citizens of capitalist, free-market societies, we tend to celebrate choice and competition. However, in the 21st century, as we have gained more and more choices, we have also become greater… 2493.61 руб электронная книга