motivation research

motivation research
the application of the knowledge and techniques of the social sciences, esp. psychology and sociology, to understanding consumer attitudes and behavior: used as a guide in advertising and marketing.
[1950-55]

* * *


Universalium. 2010.

Игры ⚽ Поможем написать курсовую

Look at other dictionaries:

  • motivation research — UK US noun [U] MARKETING ► MOTIVATIONAL RESEARCH(Cf. ↑motivational research) …   Financial and business terms

  • motivation research — /məυtɪ veɪʃən rɪ ˌsɜ:tʃ/, motivational research /məυtɪˌveɪʃən(ə)l rɪ sɜ:tʃ/ noun research designed to find out the consumer’s motives for purchasing a product or service …   Marketing dictionary in english

  • motivation research — the application of the knowledge and techniques of the social sciences, esp. psychology and sociology, to understanding consumer attitudes and behavior: used as a guide in advertising and marketing. Also, motivational research. [1950 55] …   Useful english dictionary

  • Motivation Research — ⇡ Motivforschung …   Lexikon der Economics

  • Motivation in second-language learning — Motivation is often defined as the psychological quality that leads people to achieve a goal. For language learners, mastery of a language may be a goal. For others, communicative competence or even basic communication skills could be a goal. In… …   Wikipedia

  • Motivation in second language learning — Motivation is often defined as a psychological trait which leads people to achieve a goal. For language learners, mastery of a language may be a goal. For others, communicative competence or even basic communication skills could be a goal. In… …   Wikipedia

  • motivation — motivational, adj. motivative, adj. /moh teuh vay sheuhn/, n. 1. the act or an instance of motivating. 2. the state or condition of being motivated. 3. something that motivates; inducement; incentive. [1870 75; MOTIVE + ATION] * * * Factors… …   Universalium

  • Motivation — For other uses, see Motivation (disambiguation). Timeline of theorists about student motivation Motivation is the driving force by which humans achieve their goals. Motivation is said to be intrinsic or extrinsic …   Wikipedia

  • Motivation — Der Begriff Motivation bezeichnet das auf emotionaler bzw. neuronaler Aktivität (Aktivierung) beruhende Streben nach Zielen oder wünschenswerten Zielobjekten und ist somit eine Art Triebkraft für Verhalten.[1] Inhaltsverzeichnis 1 Geschichte 2… …   Deutsch Wikipedia

  • motivational research — motivation research or motivational research noun Research into motivation, esp into consumer reaction, carried out scientifically • • • Main Entry: ↑motive * * * motivational research or motivation research, the study of what conscious or… …   Useful english dictionary

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”